Google announced today that is has added a new connector for Google Data Studio to pull in Google Search Console data. This is greatly helpful for smaller publishers like me who rely heavily on organic search to drive qualified traffic and others that want to compare their organic and paid search efforts. In this post, I… Read More

The user ID feature in Google Analytics is a valuable one that all websites and mobile apps should use when tracking cross-device behavior, but what if you want to understand how specific users are behaving? For example, imagine that you have an internal mobile app where your user needs to login to access the app, and you… Read More

Google Data Studio Logo

  Google made a number of announcements at their Google Performance Summit today, but one of the biggest was releasing Google Data Studio for all customers. This product was previously announced a couple months ago when Google released the Google Analytics 360 suite, but it was limited to 360 (Premium) customers. Now everyone has access… Read More